Serviced accommodation as a strategy
In 2025, serviced accommodation (SA) continues to be one of the most dynamic and rewarding property strategies in the UK. With the rise of remote work, flexible travel, and a growing demand for short-term, high-quality stays, SA offers investors a unique opportunity to generate substantial income.
But here's the catch: success in SA isn't about jumping on the latest trend; it's all about having a clear plan, understanding the market and then executing with precision.
What is Serviced Accommodation?
Serviced accommodation refers to fully furnished properties available for short- to medium-term rentals, typically ranging from a few nights to several months. These properties provide residential-like amenities and services, such as utilities, housekeeping and internet access, often aimed at individuals or small groups who require temporary lodging, often for contractors away on business or for relocation reasons.
Why SA could be a smart strategy
Recent data indicates that the UK's extended stay sector has recorded an average annual revenue per available room 27.5% higher than that of traditional hotels since 2021. This trend is expected to continue, driven by;
Remote and hybrid working models: More professionals seek flexible living arrangements with amenities suited to remote working.
Travel preferences: Travellers are increasingly favouring accommodation that offer the comfort of home with hotel-like services with the more traditional home comforts.
Business travel: Companies are opting for serviced accommodation for employee relocations and extended business trips above hotel stays.
The PWS approach to serviced accommodation
At Property Wealth System, we believe that to have success with serviced accommodation models comes from:
Education: Understanding the fundamentals of the SA market.
Strategy: Identifying the right locations, property type and demand in your chosen area.
Execution: Implementing systems for operations, marketing and guest management.
Our comprehensive training programs cover these aspects, providing investors with the tools and knowledge needed to thrive in the SA sector.
Getting started with serviced accommodation
If you're considering diving into the serviced accommodation market, here's how to begin:
Educate yourself: Attend one of our course to understand the basics of SA investing (alongside other strategies)
Develop the right strategy: Learn how to identify profitable locations and property types.
Implement systems: Discover how to manage bookings across multiple channels (direct, Airbnb, booking.com etc), guest communications and property maintenance efficiently.
With the right approach and guidance, serviced accommodation can be a lucrative addition to your property portfolio.
Sarah and Rick, Caroline and Nick (co-owners of PWS) all have their own portfolio of serviced accommodation properties and would happily share their experience and learnings in a one-to-one call, or via one of our online or in-person courses.
